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Google Display Exam Practice Test Sample Questions:

1. Fred is a Google AdWords consultant for his client. He is explaining to his client that there are
actually three ways to add managed placements to an ad group. Which one of the following is NOT one of the three methods Fred can use to add managed placements to an ad group?

A) Manually adding
B) Using the Placement tool
C) Copying from the automatic placement table
D) Browsing the Web for placements with the Google AdWords toolbar

2. You are helping a client create a YouTube advertisement and you tell them that they should use their TV assets online in YouTube through pre-roll, mid-roll, and post-roll placements. The client does not understand what you mean by TV assets. What is a TV asset?

A) Digital video that is television and Web-ready
B) Televisions show
C) TV commercials
D) TV budget for advertisements

3. Kenny has created a YouTube promoted video for Spanish-speaking people. What is the best
method that Kenny can use to target his video?

A) Targeting by language
B) Targeting by demographics
C) Targeting by location
D) Targeting by Spanish

4. You are a consultant to John, who owns an online dog food company. You've recommended that John include his Google AdWords to some very specific placement types. In fact, you've told John that there are six different placement types he may choose from. Which of the following is NOT one of the six placement types included as part of the Google Content Network placement types?

A) Commerce
B) Video
C) Audio
D) Game

5. Robert has created a display ad for his business that sells photography equipment online. He has created a large keyword list for his ad Google AdWords campaign - which is included in the Google Content Network. What is likely to happen with an expansive, large keyword list?

A) Robert's ad may show up on irrelevant sites that seem related to his business, but really ar en't.
B) Robert will generate more sales.
C) Robert's ad will budgeting will be adjusted to use the entire budget as soon as possible because the large amount of keywords will demand his ad more often.
D) Robert's ad may be paused by Google because there's an abundance of keywords.

Solutions: